Herzensheimat

The Buddenbrookhaus and Drej Scenography asked me to develop a visual identity for the exhibtion called »Herzensheimat« which descriped and reflected Brothers Mann´s relationship to their hometown Lübeck in giving a related and detailed overview on the relationship to their parents. 

The Buddenbrookhaus and Drej Scenography asked me to develop a visual identity for the exhibtion called »Herzens-heimat« which descriped and reflected Brothers Mann´s relationship to their hometown Lübeck in giving a related and detailed overview on the relationship to their parents. 

The Buddenbrookhaus and Drej Scenography asked me to develop a visual identity for the exhibtion called »Herzensheimat« which descriped and reflected Brothers Mann´s relationship to their hometown Lübeck in giving a related and detailed overview on the relationship to their parents. 

The Buddenbrookhaus and Drej Scenography asked me to develop a visual identity for the exhibtion called »Herzensheimat« which descriped and reflected Brothers Mann´s relationship to their hometown Lübeck in giving a related and detailed overview on the relationship to their parents. 

The Buddenbrookhaus and Drej Scenography asked me to develope a visual identity for the exhibtion called »Herzensheimat« which descriped and reflected Brothers Mann´s relationship to their hometown Lübeck in giving a related and detailed overview on the relationship to their parents. 

ROLE

Exhibition Identity, Exhibition Design, Final Artwork

CLIENT

Buddenbrookhaus Lübeck

SCENOGRAPHY

Drej Gbr Kiel

ROLE

Exhibition Identity, Exhibition Design, Final Artwork

CLIENT

Buddenbrookhaus Lübeck

SCENOGRAPHY

Drej Gbr Kiel

ROLE

Exhibition Identity, Exhibition Design, Final Artwork

CLIENT

Buddenbrookhaus Lübeck

SCENOGRAPHY

Drej Gbr Kiel

ROLE

Exhibition Identity, Exhibition Design, Final Artwork

CLIENT

Buddenbrookhaus Lübeck

SCENOGRAPHY

Drej Gbr Kiel

ROLE

Exhibition Identity, Exhibition Design, Final Artwork

CLIENT

Buddenbrookhaus Lübeck

SCENOGRAPHY

Drej Gbr Kiel

The Identity
marcostoermer-herzensheimat-16

A flexible layout system reflects the exhibition´s narrative of Brother Mann´s dynamic and multilayered relationship to the idea of »Heimat«.
A strict combination of all layers ensure a strong design principle for all public communication.

*Image credits at the end.

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herzensheimat-marcostoermer-preview

The visual style for the catalogue was defined by some exemplary site templates to enable adaption for a complete implementation.

marcostoermer-herzensheimat-11
The Exhibition
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The dynamic identity system also reflects three layers within the exhibition´s narrative via colour and typographic coding. The Mother´s World, inspiring, deep minded and creative, represented by the dark violet and tender serif type. The Father´s World, disciplined, well ordered and accurate represented by white and grey colouring and strict sans typeface. The Lübeck World, grounded, backward and old fashioned, represented by grey and beige colour and a more rough cutted slab serif.

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marcostoermer-herzensheimat-03

*Image credits in order they appear:

marcostoermer-herzensheimat-archive-10

Authors-Brothers Heinrich and Thomas Mann ca. 1900
ETH-Bibliothek Zürich,
Thomas-Mann-Archiv

marcostoermer-herzensheimat-archive-08

Thomas Johann Heinrich Mann and his wife Julia around 1885
Fotoarchiv der Hansestadt Lübeck

marcostoermer-herzensheimat-archive-07

Heinrich Mann, ca. 1950
Foto: Hans Kripgans,
ETH-Bibliothek Zürich,
Thomas-Mann-Archiv

herzensheimat-thumb-image-04

Grain storage building “Linde” and „Eiche“ on the Untertrave, 1898 Collection Jan Zimmermann

marcostoermer-herzensheimat-archive-11

The father Thomas Johann Heinrich Mann, ca. 1879
Foto: Hermann Linde,
ETH-Bibliothek Zürich,
Thomas-Mann-Archiv

marcostoermer-herzensheimat-archive-09

Heinrich Mann, 1903
ETH-Bibliothek Zürich,
Thomas-Mann-Archiv

marcostoermer-herzensheimat-archive-05

Thomas Mann, 1912 
Foto: Hans von Hülsen,
ETH-Bibliothek Zürich,
Thomas-Mann-Archiv

marcostoermer-herzensheimat-archive-04

Thomas Mann around 1900
Foto: Hans von Hülsen,
ETH-Bibliothek Zürich,
Thomas-Mann-Archiv

marcostoermer-herzensheimat-archive-06

Thomas Mann on May 19,
1955 in Lübeck 
Foto: Hans Kripgans,
ETH-Bibliothek Zürich,
Thomas-Mann-Archiv

marcostoermer-herzensheimat-archive-01

Thomas Mann on May 19,
1955 in Lübeck 
Foto: Hans Kripgans,
ETH-Bibliothek Zürich,
Thomas-Mann-Archiv

marcostoermer-herzensheimat-archive-03

Thomas Mann on May 19,
1955 in Lübeck 
Foto: Hans Kripgans,
ETH-Bibliothek Zürich,
Thomas-Mann-Archiv

marcostoermer-herzensheimat-archive-02

The destroyed Buddenbrookhaus
Fotoarchiv der Hansestadt Lübeck

Impressum
All rights reserved ©2021

Impressum
All rights reserved ©2021

Impressum
All rights reserved ©2021

Impressum
All rights reserved ©2021